STAYING VISIBLE IN TIMES OF UNCERTAINTY

In light of recent developments with the Coronavirus, social distancing and self-quarantine, the majority of us have needed to drastically change how our business operates on a daily basis. With this change, we also need to adjust how we market ourselves online. This presentation will focus on your communication and content strategies and tactics that will keep you visible appropriately to your customers and clients.

How to Use Email Marketing to Your Advantage

Does email marketing truly work? Or is it all noise and spam? Professional email marketing has proven to be the most targeted, trackable, and efficient tool for building and maintaining relationships in all types of businesses and organizations. The beauty of email marketing, done right, is that it empowers you to: attract past customers, engage current customers, and entice prospective customers. The world of entrepreneurial marketing is confusing. Because of the high volume of communications on the internet, in all its various channels, it's challenging for a prospective client to choose YOU without first achieving a high trust factor. Providing consistent and valuable content in your field, delivered in a friendly and personable voice, and gaining a reputation of being a knowledgeable sharer is the answer to building that trust. And the best place for that to happen is where they check in every day - their inbox. Let's learn how to master simple email marketing tactics with a comprehensive look at winning strategies that lead to increased profits, engagement, and customer retention. Speaker(s): Susana Fonticoba

Email Markting for Beginners WEBINAR

Email Marketing for Beginners Frustrated with social media? Not sure you want to spend money on online advertising? What if I told you that you could build long lasting relationships that convert into customers, become evangelists on your behalf, or refer others to you? Now is the time for you to begin email marketing for your business. It’s challenging to catch a prospect’s attention in social media. But if you can deliver a quality, relevant message to their email inbox, you have a good chance of building a long lasting relationship. Attend this webinar to learn step-by-step how to create your first email campaign using the free version of MailChimp. NOTE: This is for beginners only with NO prior experience with email marketing or MailChimp. We will NOT discuss other email marketing platforms, list buying, audience segmentation, or other advanced tactics so we don’t overwhelm the participants. CRN 60268 Instructor: Roland Reinhart, Reinhart Marketing

GET VISIBLE ON LINKEDIN

How can you expand your network when we've moved to online meetings? Zoom meetings are not the only place to connect and nurture relationships. If you are not consistently using LinkedIn, especially if you have let your account go dormant, now is the time to get visible using a proven process that takes only 40 minutes a week. In this interactive workshop, you will learn specific activities and then implement them on your LinkedIn account. You must have a LinkedIn profile already created to participate in the workshop.

Financial Literacy Clinic (Webinar)

Interested in enhancing your personal & business financials? Need to know how bankable you are for a loan? Learn more about your Credit Profile!!! 1) How to understand one's credit situation/status based on what your credit report reveals 2) How credit scores are calculated; determined; impacted; manipulated and navigated. What factors impact the scores and how you can navigate/manipulate options to make them better work for you 3) How personal & business financial statements and tax returns impact/effect strategies developed to enhance a credit rating 4) How to disable the myth about personal and business financial issues not being interwoven and /or integrated has been disabled and 5) How investors, lenders and creditors use credit bureau reports to assess Attendees should register either for 4pm or 6pm session.

Kids Activities in the Garden

Trenton Free Public Library Garden

Join us in the garden for weekly activities designed for grades K-5. All attendees must wear masks and observe social distancing guidelines. Registration is not required, but attendance will be limited to 10 people. Activity will be cancelled in the event of rain or extreme heat.

Preschool Storytime – Online

Online

Join us for preschool storytime, live and online! Listen to stories, and learn new songs, rhymes and fingerplays. For children ages 3-5. Click "Join Meeting" link below to join.   Topic: TFPL Preschool Storytime Time: Jul 1, 2020 10:00 AM Eastern Time (US and Canada) Every week on Wed, until Aug 19, 2020, 8 occurrence(s) Jul 1, 2020 10:00 AM Jul 8, 2020 10:00 AM Jul 15, 2020 10:00 AM Jul 22, 2020 10:00 AM Jul 29, 2020 10:00 AM Aug 5, 2020 10:00 AM Aug 12, 2020 10:00 AM Aug 19, 2020 10:00 AM Please download and import the following iCalendar (.ics) files to your calendar system. Weekly: https://us02web.zoom.us/meeting/tZElcu6gqzIrHtO4x99uaclXvc-mm3JEsbw2/ics?icsToken=98tyKuGtpj4tEtGcsR2ARpwMGo_4KPzwmFhcgrdyyAe8WjVSYQ_OIOEPP78sOv3D Join Zoom Meeting https://us02web.zoom.us/j/85857859147?pwd=dTYxWnY0WnNoTHN4YTNDTXJqWXBGUT09 Meeting ID: 858 5785 9147 Password: 095704 One tap mobile +16465588656,,85857859147#,,,,0#,,095704# US (New York) +13017158592,,85857859147#,,,,0#,,095704# US (Germantown) Dial by your location +1 646 558 8656 US (New York) +1 301 715 8592 US (Germantown) +1 312 626 6799 US (Chicago) +1 669 900 9128 US (San Jose) +1 253 215 8782 US (Tacoma) +1 346 248 7799 US (Houston) Meeting ID: 858 5785 9147 Password: 095704 Find your local number: https://us02web.zoom.us/u/kewnQ1s7ph

Community Conversations with Avanzar: Self Care

Avanzar and Trenton Free Public Library are providing a Digital Community Conversation focusing on mental health and self care skills to practice while coping with the traumatic experience of COVID-19, economic instability, and racial injustice. We will cover practices to maintain mental and physical wellbeing, after which participants can engage in conversation with facilitators through comments. This program will be hosted on the Avanzar Facebook page and Trenton Free Public Library Facebook page. All are welcome to participate.

Read to a Dog (Virtual)

Online

Practice your reading skills with Max! Max loves to listen to stories and doesn't mind if you make mistakes! For readers in grades K-6. RSVP is required! Please note that this event will be held online on Zoom. You will be required to download Zoom for free onto your computer. Each attendee will be scheduled for a private 10 minute reading session between 11AM and 12 PM. After you RSVP, you will receive an email with a Zoom meeting link and the time of your reading session.

Free

Kids Activities in the Garden

Trenton Free Public Library Garden

Join us in the garden for weekly activities designed for grades K-5. All attendees must wear masks and observe social distancing guidelines. Registration is not required, but attendance will be limited to 10 people. Activity will be cancelled in the event of rain or extreme heat.

Preschool Storytime – Online

Online

Join us for preschool storytime, live and online! Listen to stories, and learn new songs, rhymes and fingerplays. For children ages 3-5. Click "Join Meeting" link below to join.   Topic: TFPL Preschool Storytime Time: Jul 1, 2020 10:00 AM Eastern Time (US and Canada) Every week on Wed, until Aug 19, 2020, 8 occurrence(s) Jul 1, 2020 10:00 AM Jul 8, 2020 10:00 AM Jul 15, 2020 10:00 AM Jul 22, 2020 10:00 AM Jul 29, 2020 10:00 AM Aug 5, 2020 10:00 AM Aug 12, 2020 10:00 AM Aug 19, 2020 10:00 AM Please download and import the following iCalendar (.ics) files to your calendar system. Weekly: https://us02web.zoom.us/meeting/tZElcu6gqzIrHtO4x99uaclXvc-mm3JEsbw2/ics?icsToken=98tyKuGtpj4tEtGcsR2ARpwMGo_4KPzwmFhcgrdyyAe8WjVSYQ_OIOEPP78sOv3D Join Zoom Meeting https://us02web.zoom.us/j/85857859147?pwd=dTYxWnY0WnNoTHN4YTNDTXJqWXBGUT09 Meeting ID: 858 5785 9147 Password: 095704 One tap mobile +16465588656,,85857859147#,,,,0#,,095704# US (New York) +13017158592,,85857859147#,,,,0#,,095704# US (Germantown) Dial by your location +1 646 558 8656 US (New York) +1 301 715 8592 US (Germantown) +1 312 626 6799 US (Chicago) +1 669 900 9128 US (San Jose) +1 253 215 8782 US (Tacoma) +1 346 248 7799 US (Houston) Meeting ID: 858 5785 9147 Password: 095704 Find your local number: https://us02web.zoom.us/u/kewnQ1s7ph

Nature Stories in the Garden

Trenton Free Public Library Garden

Gather with your little ones to hear a storybook tale worthy of the Abbott Marshlands, followed by a related activity. We’ve chosen the best stories of wildlife to enjoy! All attendees must wear masks and observe social distancing guidelines. Registration is not required, but attendance will be limited to 10 people. Activity will be cancelled in the event of rain or extreme heat. Presented by